Saturday, October 5, 2019

Priceline less dependent on Google!!

Our dependence on Google has lessened,” added.

Priceline Group CEO says the company’s TV advertising, which is smaller but growing much faster than its online advertising, has been a “breakthrough,” reducing Priceline’s dependence on Google.

Huston said he is feeling better about the company’s TV advertising in building long-term direct relationships with customers. “It also diversifies our source of demand nicely.

1 comment:

  1. Hi, I have heard about this news where Darren Huston said that he is feeling better about the company’s TV advertising in building long-term direct relationships with customers.

    ReplyDelete

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